mariscos sinaloa

art direction + branding + social media 

Mariscos Sinaloa is a mother-daughter partnership born in LA with strong roots in Sinaloa, Mexico. The brand was developed with Aguachiles in mind, which is one of the staple dishes in Sinaloa. 

Client: Mariscos Sinaloa

I aimed to create visual system that accurately embodies the spirit and spice of Mariscos Sinaloa, and extended that across Instagram which they use as their main business platform.